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In this age of globalization, when one look at domestic or international markets, the magic of Indian hands is outstandingly clear because of the skill and finesse of Indian embroidered and handwork garments with distinctive ethnic look. We can copy rare designs and classy cuts but when it comes to handwork, the elegancy of an artist can not be duplicated. It cannot be replicated by anyone except for the artiste himself.

Indian handloom industry, understanding the importance attire in projecting the class and stature of a person, made an effort to bring vibrancy in handloom products which led to a rebirth and is now claming its share in international market.

Similarly, embroidery is an integral part of Indian culture that gives a boost to the designers’ creativity adding different flavors to the garb and distinction to its wearers. There are numerous forms of embroideries in India, which have evolved in a long course of time and are synonymous to the place of their origin. These traditional forms of embellishing clothes are not only rich in variety but are capable of adding spice to the garment.

India handloom industry with rich colours and embroideries is able to make bright colour threads, motifs, beads, pearls and mirrors. Designers experiment with everything they can to give their garment is the desired look. Indian designers are blessed with the heritage of embroideries, which they can fuse aptly with western cloths too.

On the international fashion platform, embroidery has become an envoy of Indian fashion designers. Embroideries are promoting designers, but designers also have contributed in reviving the age-old traditions of India, by instilling a demand for them in foreign markets.

There are many forms of Indian Embroidery, and each one of them is discrete. Patterns, stitches and even the materials used are diverse. Besides, each form has distinctive features and moods. Some of these are extinct while others are unknown, but few of them, which could catch attention of the modern man, are registering their presence on the fashion platform.

In short with the help of embroidery, designers could revive the age-old traditions of India and promote Indian garment industry, inspiring a demand for them in the foreign markets. There is always an open opportunity for the manufacturers as well as artists of embroidered garments, exploiting the changing trends in the minds of customers using fashion designs.